How
to Negotiate a Successful Short Sale
By D.C. Fowler
Anyone
who has ever profited from doing a short sale has also without
a doubt had one or two rejected at some point. Guess what? It
is just the nature of the beast…As with all types of sales;
you’re playing a numbers game.
There are very few investors who truly know how to successfully
negotiate a Short Sale. We find that most investors have the
perception that all that is necessary is to submit an offer
and wait for the bank to give you an answer. If all goes well
the offer will be accepted but in many cases it’s not
that simple.
That’s why a strategic plan is necessary. “What
do you mean?” You ask. A strategic plan means making
the deal go your way by persuading the lender to agree with
your offer.
There are several steps that will ensure your success when
negotiating with lenders.
First of all, you must be able to determine if you indeed
have a short sale opportunity on your hands. Many investors
are under the misconception that every homeowner facing foreclosure
is a good short sale candidate. This could not be any further
from the truth. One of the most common mistakes made by investors
is attempting to fit a square peg into a round hole. Not all
deals are good short sale opportunities. You must know the
difference between a good and a bad deal. Period! You’ll
have to analyze the deal and develop an excellent plan of attack
if you want to truly master the art of the Short Sale.
Second, you must not take no for an answer. No can never be
the final chapter to your negotiation. If the lender says no
you must ask yourself why. There must be a reason. Why did
they say no? Is there anyone else I can speak with? Was my
offer to low? How does the lender determine their bottom dollar?
What else can I do? What was the BPO amount? These are just
a few of the questions that need to be addressed each time
you are met with some resistance from the lender.
We’d like to share an awesome deal that one of our students
closed recently. His name is Thomas Stockman.
Thomas got a call off of one of his signs from a gentleman
that had two properties in foreclosure. The two properties
were on the same street and were bought as rental homes within
the last year. Consequently, they were also financed by the
same mortgage company. One property had a mortgage balance
of approximately $150,000 and was in need of several thousand
dollars worth of repairs. The other had a mortgage balance
of $156,000 and was currently being rented for $1,100 per month.
Both properties had very little equity but the neighborhood
had been very active over the last 9 months. After qualifying
the two potential deals he decided to attempt short sales.
He contacted the bank and began the process. His offer on
the first house was $89,900 and $95,800 on the second house.
The bank rejected both and asked for higher offers. After several
conversations and some additional documentation to justify
his offer, Thomas was able to get both properties for a total
of $60,000 below market value. Thomas rehabbed the first property
for $3,500 and put it on the market for sale. Since the second
property was already occupied by a tenant he decided to keep
it. His mortgage is roughly $400 per month (interest only loan/taxes
paid at year end) he makes $700 in monthly positive cash flow.
Not bad for a beginner (wink).
This would have never happened if Thomas accepted NO from
the bank. If he would have not known what pressure points to
touch and how to counter without increasing the offer amount
we would not be talking about these deals.
This type of outcome is customary when you are equipped with
the necessary tools and know how to turn a “No” into
a “Yes” just by slightly adjusting your approach.
Thomas got two great properties with lots of equity and a constant
cash flow, the homeowner avoided TWO foreclosures, and the
bank was satisfied.
Remember, the next time you are putting together a short sale
offer, be prepared and take control of the deal. Never take
NO for an answer. Be proactive not reactive. Don’t just
submit offers without having a game plan. Do yourself a favor
and take advantage of the opportunity to make lots of money
in an industry where great deals are hard to come by. We hope
that you have learned something and are on your way to much
success.
Best Regards,
D.C. Fowler, Real Estate Investor/Educator
http://www.shortsaledeals.com
Mr. Fowler has been a real estate investor for over 15 years
specializing in the area of pre-foreclosure/short sale investing.
He has bought and sold over 200 homes in Georgia, Florida,
Louisiana, and Tennessee using the same short sale techniques
that he teaches in his course, Making Money with Short Sales:
The Complete Guide to Acquiring Property Pre-Foreclosure. Mr.
Fowler currently resides in Atlanta Georgia. He also spends
many hours per month teaching his creative real estate investing
techniques to other aspiring investors across the country.
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